Thursday, August 12, 2004

Brazil Maps DNA of Coffee, Will Use It to Make Better Brew

Aug. 11 (Bloomberg) --

Brazil, the world's biggest coffee producer, said it has decoded the genetic map of the coffee plant and will use the knowledge to produce beans with a richer taste, more aroma and resistance to frost and disease.

"This a jump of at least two decades in the race to unlock the coffee genome," Brazilian Agriculture Minister Roberto Rodrigues said in a statement on his ministry's Web site.

A two-year government project studied 200,000 sequences of coffee DNA and identified 35,000 genes, which in combination give the drink its flavor and aroma, the statement said.


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Wednesday, August 11, 2004

Exhibit Space for Coffee Fest Seattle is 87% sold.

It’s not too late to register as an exhibitor – 13% of the floor space is available as of August 10, 2004.

Coffee Fest Seattle has completely sold out of exhibitor space for each of the last four years and 2004 will be no exception. Last year 4981 attendees walked the show floor at Coffee Fest Seattle (not including exhibitors and the staff working in exhibitors booths.) Many considered Coffee Fest Seattle 2003 to be “hands down the best trade show in the coffee business in the entire world n 2003.” Coffee Fest Seattle 2004 is shaping up to be even more impressive. If you market product that is of interest to coffee shop owners or coffee retailers of any type, you will want to be at Coffee Fest Seattle. With only 40 booths remaining, don’t delay; call Tamara today at 425 283-5058 ext 16. CoffeeFest.com


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