Sunday, July 26, 2009

Starbucks opens its first 'un-Starbucks' store, 15th Ave Coffee & Tea

At 6:00 am on Friday, the doors opened to Starbucks first “un-Starbucks” store on Capitol Hill in Seattle. It’s called 15th Ave Coffee & Tea and upon first glance, you would never know it was a Starbucks. There isn’t a green siren logo to be found anywhere. The only thing giving away the true identity of the corporate owner are the words “inspired by Starbucks” strategically placed around the café including etched into the wooden frame of a menu board.

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