Lavazza buys Barista and Fresh & Honest

Italy's largest coffee company, Lavazza Group, has signed an agreement with the Sterling Infotech Group to acquire 100% stake in Barista Coffee Company Ltd. (BCCL) and Fresh and Honest Café Ltd. (FHCL).The transaction is expected to be completed over the next 4 weeks

Barista's strong brand equity, presence and significant market share along with Fresh & Honest's leadership status in freshly brewed coffee vending market make this acquisition an ideal launch pad for Lavazza. Lavazza has been planning to enter the Indian market and this acquisition gives them an immediate access to the Indian consumer through Barista's and Fresh and Honest's strong countrywide network.

Lavazza, with annual revenues of over USD 1.2 Billion is a company operating in over 80 countries and has strong presence in both out of home (café chains and coffee vending) and retail businesses. This deal will bring strong synergies between the business of Lavazza, Barista and Fresh & Honest.


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