Dr. Jane Goodall Finds Common Ground for Chimps and Coffee

Green Mountain Coffee and the Jane Goodall Institute Create Coffee to Save Chimp Habitat

--(BUSINESS WIRE)--Green Mountain Coffee

What: Members of the media are invited to join world-renowned primatologist and humanitarian Jane Goodall, PhD, DBE, on Thursday, May 8 to sample a coffee created to help preserve chimp habitat.

Who: Jane Goodall, Founder--the Jane Goodall Institute, UN Messenger of Peace
Lindsey Bolger, Director of Coffee Sourcing and Relationships, Green Mountain Coffee

Where: Campus Center, Third Floor, Bay View Room
University of Massachusetts Boston
100 Morrissey Blvd.
Boston
(Use the North Lot for parking)

When: Thursday, May 8, 9:15 a.m.

Dr. Goodall will lead a tasting of Tanzanian Gombe Reserve, a coffee developed by Green Mountain Coffee in cooperation with the Jane Goodall Institute.

The ecosystem around Gombe National Park in Tanzania where Dr. Goodall began her legendary work with primates is in peril due to social and economic pressures. The forests around the park are rapidly being cleared for agricultural use.

To protect the habitat of Gombe’s wild chimpanzees, the Jane Goodall Institute and Green Mountain Coffee are working with members of the Kanyovu Cooperative, a group of small-scale farmers who live near the border of the park. Gombe Reserve coffee beans grow in harmony with one of the chimps’ last remaining habitats, giving farmers an additional incentive to preserve and restore the forest.

Tanzanian Gombe Reserve coffee is the first product in the world to carry Dr. Goodall’s “Good for All” seal of approval.

Contacts

Green Mountain Coffee
Sandy Yusen, 866-968-2739
Cell: 802-760-0144
Sandy.yusen@gmcr.com