Andrew Hetzel joins BEST Coffee School

Eugene, Oregon (PRWEB) August 28, 2007 – BEST Coffee School announces
that retail consultant Andrew Hetzel has joined the teaching staff of
its specialty coffee training center in Eugene, Oregon.

"Andrew brings a wealth of retail business management and marketing
experience to benefit our students," says education program director
Sherri Johns. "BEST Coffee School is already known for its rigorous
barista training and coffee education programs; with Andrew's
direction we will also provide innovative business curriculum
designed specifically for retail coffee businesses."

Andrew Hetzel will conduct a coffee shop business plan writing
workshop and retail lease negotiation seminar on Thursday, December
13 at the BEST School in Eugene, followed by an informative walking
tour of Portland's coffee shops with Sherri Johns on Friday, December
14.

About Andrew Hetzel

Andrew Hetzel received international acclaim as the founder of a
multimillion dollar business services company that developed
marketing and performance improvement solutions used by leading
consumer product manufacturers, retailers and hospitality companies,
including: 3M, Aveda, Burger King, Brinker International,
DaimlerChrysler, Calvin Klein, Hard Rock Cafes and Hotels, Home
Depot, Hugo Boss, Procter & Gamble, Skechers USA, Sears and many more.

Mr. Hetzel resides in Hawaii where he is the director and founder of
Cafemakers, a business consultancy dedicated to the specialty coffee
industry. In addition to officiating competitions for the Ultimate
Barista Challenge organization and others, Mr. Hetzel is an elected
member of the Specialty Coffee Association of America's training
committee and a writer for coffee trade publications including Tea &
Coffee Trade Journal and FG! CoffeeTalk Magazine. In 2007, Mr.
Hetzel was named one of the top young business leaders in the State
of Hawaii by Pacific Business News. More information is available at
www.cafemakers.com

About BEST Coffee School

BEST Coffee School was founded in 2006 by renowned industry veteran
Jim Glang (Crossroads Espresso), with the assistance of Sherri Johns
(WholeCup Coffee Consulting), building on their combined 50 years of
industry experience to offer an unparalleled education in specialty
coffee. The BEST training center in Eugene, Oregon is a
comprehensive facility offering the latest equipment and guidance by
instructors and guest speakers that are recognized as experts in
their field. More information and course schedules are available at
www.bestcoffeeschool.com


Media Contact

Brandy Smyth
BEST Coffee School
+1 (541) 344-8690