"Retail Location and Leasing Strategies" and "Negotiation and Bargaining"

Cafemakers retail expert shows World Tea Expo attendees how to
negotiate their way to a better lease.

Specialty coffee entrepreneur Andrew Hetzel of Cafemakers will
present two sessions, "Retail Location and Leasing Strategies" and
"Negotiation and Bargaining," for attendees of the World Tea Expo in
Atlanta on Saturday, June 9 at the Georgia World Congress Center.

KAMUELA, HI (PRWEB) June 4, 2007 – Attendees of the 2007 World Tea
Expo in Atlanta this month can discover how to select an ideal retail
business location and productively negotiate lease terms by attending
Andrew Hetzel's two speaking sessions "Retail Location and Leasing
Strategies" and "Negotiation and Bargaining," both on Saturday, June 9.

"Choosing a good location and then securing the site with preferable
lease terms are two of the most important factors that will determine
the ultimate success or failure of a retail business," says
Cafemakers founder Andrew Hetzel. "Drawing on my 14 years of
international retailing experience, I developed these two
presentations to address the most critical issues that can help small
tea and coffee retailers to succeed."

The World Tea Expo that will be held June 9-11 at the Georgia World
Congress Center in Atlanta is the largest tea trade conference in the
world, showcasing hundreds of exhibitors of tea and related
products. For more information or to register, visit http://
www.worldteaexpo.com.

About Andrew Hetzel

Andrew Hetzel is the founder and president of Cafemakers, a retail
specialty coffee business consultancy based on the Big Island of
Hawaii. Cafemakers provides business guidance and beverage
improvement services for restaurants, hospitality businesses and
multiunit coffee business operators throughout the United States and
worldwide. Mr. Hetzel is a frequent speaker at culinary and beverage
conferences, a judge for the World Barista Championship and Ultimate
Barista Challenge organizations and writer for Tea & Coffee Trade
Journal.

Mr. Hetzel is formerly the founder and CEO of a multi-million dollar
multinational retail services company whose clients include some of
the most influential and respected names in their industries: 3M,
Aveda, Burger King, Brinker International, DaimlerChrysler, Calvin
Klein, Hard Rock Cafes and Hotels, Hugo Boss, Procter & Gamble,
Skechers USA and Sears. More information is available online at
http://www.cafemakers.com.

Media Contact:

Andrew Hetzel
Tel: +1 (808) 443-0290
Fax: +1 (808) 443-0190
www.cafemakers.com