Green Mountain Coffee Roasters IntroducesNew Fair Trade Certified Organic Flavored Coffee

WATERBURY, Vt.--(BUSINESS WIRE)--Sept. 15, 2003--Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR) today announced an addition to its list of double-certified Fair Trade and organic coffees - Organic Hazelnut Select(TM). Fair Trade Certified(TM) coffees insure that small-scale farmers are paid a fair price for their crop.

This distinctive coffee has been several years in the making, and is based on both consumer and customer demand for more Fair Trade and organic flavored coffees. After extensive testing, a custom designed flavoring emerged that had all the characteristics necessary to meet the Company's strict quality standards. In addition to this coffee's Fair Trade certification, both the coffee and the flavoring are certified organic by Quality Assurance International (QAI). With the addition of Organic Hazelnut Select, Green Mountain Coffee now offers four Fair Trade and organic flavored coffees, which include - Organic Viennese Cinnamon(TM), Spring Seasonal Organic Toasted Almond, and Newman's Own(R) Organics Cafe Almond Biscotti.

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