Mocha Blend gearing to take on international coffee brands

The Manila Times

Filipinos have long been drinking coffee but it is only of late that it has become fashionable to sip coffee in trendy coffee shops and cafés. However, no local entrepreneur had so far been able to post any real challenge to the dominance of foreign coffee chains the way Filipino businessmen did with hamburgers.

New entrant Mocha Blend, a Filipino-owned coffee shop, believes that with the right mix of coffee to suit local taste, marketing and investment, it can grab a significant share of the growing gourmet coffee market.

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