Monday, June 23, 2008

Americans reassess spending habits

Coffee runs and cab rides given up in tight times

BY CANDICE CHOI • ASSOCIATED PRESS • June 22, 2008

The "latte effect" of the go-go years had consumers spending $4 a day on coffee. Now the downturn is forcing them to rethink the wisdom of such habits.
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As inflation squeezes budgets, middle-class Americans are taking fresh stock of their spending in search of ways to save a nickel or a dime. The result: People are giving up a variety of small financial vices.

For Michelle Hovis, that means refilling her husband's used soda container from a 2-liter bottle she buys on sale for 98 cents. She tweaked his daily habit of buying a 20-ounce bottle when the price crept up to $1.39.

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1 Comments:

At 7:48 PM EDT , Anonymous Anonymous said...

We are deep doo doo if people are going to give up their expensive coffee drinks. More so... Starbucks is in deep doo doo. Starbucks has even stooped to give me free refills and I don't need to use on their labeled cash cards.

 

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