All's not always 'fair' in coffee labeling
By Monica Eng
Chicago Tribune staff reporter
Published April 19, 2007
So you walk into your local cafe, ready to order your usual cup of house blend, when you notice a fair-trade coffee is also offered. Do you stick with the house blend or support the principles of fair/direct trade?
It might be easier to decide if we all actually understood what those menu terms -- as well as "Whole Trade" and "C.A.F.E." (Coffee and Farmer Equity) -- mean.
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