Wednesday, March 28, 2007

Bellissimo Single Origin and Freshly Roasted Podcast

The "Bellissimo Single Origin and Freshly Roasted Podcast" is on the Air!

For over 15 years, Bellissimo Coffee InfoGroup has led the specialty coffee industry in consulting, training products and web-based information. The latest addition to its coffee education arsenal is Web Podcasting.

The "Bellissimo Single Origin and Freshly Roasted Podcast" began
airing in March of 2007 and is available to listeners via three of the
company's websites, espresso101.com, coffeeschool.org and
coffeeuniverse.com, in addition to the iTunes Music Store. The intent
of the podcast is to educate listeners about current issues in the
specialty coffee industry and to give retailers the information they
need to compete in today's highly competitive market.

The premier podcast features a discussion between Bellissimo President
Bruce Milletto and Bellissimo Senior Consultant Ed Arvidson on the
evolution of the specialty coffee industry and the current role of the
independent retailer. In the future, the podcast will call on many of
the industry's leading experts, including David Griswold of
Sustainable Harvest and Connie Blumhardt of Roast Magazine, to take
part in lively discussions on issues as varied as fair trade, roasting
and blending, and on-going operations. The podcast is produced by
Jeremy Wilson of Conveyor Films in Portland.

Since we began operations 15 years ago, it has been Bellissimo's goal
to give entrepreneurs the information they need to be successful in
this business. In fact, we coined the term 'coffee education,' said
Milletto. "To further this mission, I am constantly trying to figure
out new ways to get information out to those who need it. Podcasting
is an obvious answer. Not only will our podcast be educational, but we
hope people find it entertaining as well."

Bellissimo is well known in the specialty coffee industry as the
producer of the award-winning coffee education DVDs “Espresso 101,”
“Espresso 501,” “The Passionate Harvest,” “Everything BUT Coffee” and
“Advanced Barista Training: Extreme Pours.” Bellissimo is also the
publisher of the business manuals Bean Business Basics, Opening a
Specialty Coffee Drive-thru, Effective & Essential Marketing for the
Specialty Coffee Retailer and Achieving Success in Specialty Coffee.
Bellissimo’s worldwide client list includes Fortune 500 companies as
well as American and International entrepreneurs. As a result of the
success of his company, Bruce Milletto is recognized by the press and
the coffee industry internationally as “the voice of North America’s
specialty coffee industry.”


Bellissimo Coffee InfoGroup
http://www.espresso101.com
http://www.coffeeschool.org
http://www.virtualcoffee.com
http://www.coffeeuniverse.com

For more information, contact Bruce Milletto: 503.232.2222

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