Wednesday, January 25, 2006

JetBlue to serve Dunkin' Donuts coffee

The Associated Press/NEW YORK
By LAUREN VILLAGRAN
AP Business Writer

When JetBlue learned that passengers felt airline coffee was worse than their terrestrial brand of choice, the carrier decided to bet on a familiar strategy to draw passengers: Link up with a well-known name.

JetBlue Airways Corp., parent of the low-cost airline, said Tuesday it will begin serving 10-ounce cups of Dunkin' Donuts coffee on all its flights by the end of the month.

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1 Comments:

At 4:21 PM EST , Anonymous Anonymous said...

JetBlue is the best! This is such a great partnership. I love my DD coffee and will always now fly JetBlue.

 

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