McDonald's to Test McCafe Coffee Bars
NEW YORK (Reuters) - Instead of ordering fries along with your next Big Mac, how about a cappuccino?
Fast-food giant McDonald's Corp. (MCD) says it will test market a string of coffee bars, called McCafes, in the U.S. in an attempt to cut into the market share of retail coffee leaders Starbucks Corp. (SBUX) and Dunkin' Donuts, owned by Allied Domecq Plc (ALLD).
McDonald's said the new U.S. outlets would be located inside existing restaurants and industry watchers expect high-traffic locations in more affluent communities to be targeted.
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