McDonald's moves to tap coffee craze in Hungary
Reuters, 06.18.03, 5:59 AM ET
BUDAPEST June 18 (Reuters) - The Hungarian unit of U.S. fast food chain McDonald's (nyse: MCD - news - people) on Wednesday opened its first McCafe coffee shop in Budapest and said it would swing back to the black by the end of the year.
McDonald's Hungary will open three McCafes in 2003 with an investment of around 120 million forints ($535,900), said managing director Branislav Knezevic at the opening of the first cafe inside a McDonald's restaurant in downtown Budapest.
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